Miniso vietnam website Vietnam celebrated its fourth anniversary on September 10, 2020, not only prepared a series of high discount (up to 40% off) promotional campaign for fans who have always supported, but also prepared a special memorial for 29 senior employees.

As a Japanese-inspired lifestyle product retailer, opened its first store in Hanoi, Vietnam in 2016, và then moved into other municipalities including Ho bỏ ra Minh, Haiphong, domain authority Nang, Can Tho, etc. Và now, the number of stores has exceeded 40. Meanwhile, has reached long-term cooperation with local vị trí cao nhất shopping malls. It is easy to find stores in malls such as AEON, LOTTE, và VINCOM.

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Right merchandise, always insist on high unique with good price Vietnam has more than 4000 SKUs, covering multiple categories of trang chủ furnishings such as toys, bag accessories, và make-up. Among them, plush toys, bag accessories, và make-up are all hot-selling products in Vietnam. In response khổng lồ customers’ fast-changing needs, has also developed local suppliers actively. Recently, cooperated with the well-known Vietnamese host SAM, lớn introduce her makeup brand SAM Skin và Makeup through She and her team carried out a live broadcast at the store to provide products more suited to lớn the young generation’s needs.

The IP co-branded series is also one of's trump cards lớn attract young consumers. Series such as We Bare Bears, Hello Kitty, and Sesame Street are very popular among local fans because of their cute appearance và affordable prices. In 2019, the series was especially popular and attracted the largest local Marvel fan group lớn queue và buy the product on the launching day. The series boosted sales performance by about 8 times compared to the usual sales.

Marvel fan hâm mộ group in store

Entertainment marketing, accompany the young generation

In the beginning stage of entering the Vietnamese market, has chosen lớn cooperate with the local top star Sơn Tùng M-TP as the ambassador of Vietnam,in order to convey that is a brand that surprises young customers group with a good price. This initiative has successfully attracted hundreds of thousands of young fans to lớn the social media account. Until now, the Vietnam Facebook trương mục has more than 700,000 fans và has interacted with fans for more than 5 million times.

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And in 2020, headquarters started the cooperation with the famous Asian star, Wang YiBo, as the global ambassador, which surprised Vietnamese fans. As the leading actor of the TV series, The Untamed, Wang Yibo has many fans all over the world, và Vietnam is no exception. In response to lớn the enthusiasm of fans, Vietnam planned the Wang Yibo image store for fans khổng lồ take photos & produced gift bags with Wang Yibo’s images to give back lớn the fans who participated in the interaction.

The Vietnamese market has always shown great potential for development. Even under the epidemic, the market's increasing demand for consumer experience & cost-effective products have made very confident in the future development of the Vietnamese market. At present, is actively promoting the operation of e-commerce. Not only has it entered Shopee, Lazada, và Tiki channels, but it has also created its Shopify khổng lồ create a barrier-free shopping environment and provide more convenience and benefits lớn the fans.

About is a lifestyle hàng hóa retailer, offering high quality household goods, cosmetics and food at affordable prices. Since its first store opened in Guangzhou in 2013, has opened more than 4,200 stores in over 80 countries và regions in 7 years. With a focus on sleek design and fun trends, its mission is khổng lồ assure through its products that a better life has nothing to bởi vì with the price.

Chuyên mục: Tin Tức